Friday 9 May 2014

Animation video services: an overlooked advertising technique?

There are many types of videos that can be used for business purposes. You may want to create one for promotion, training or conferences, as well as filming live events for portfolio reasons, for example. If you want to shoot a video for advertising, you can opt to hire actors or presenters, or go for an animation instead.

If you opt for animation, a storyboard can be created before production and you may decide to use a voiceover artist to narrate it. There are even do it yourself style animation video services online that are worth checking out, although if you are not very good with this sort of thing, it may be recommended to hire in a professional to do it for you.


animation company

It is easy to find an animation company online by typing in relevant keywords such as ‘animation company Leatherhead’. This will bring up a range of results of companies in the local area. A lot of animation and film production companies are based in London where the majority of work is, so it may be ideal to look in this area as well, as most will be willing to travel around the UK if expenses are paid on top, or you could visit them at their premises.

Explainer video production is a good technique to use when wanting to explain what a product or service does and why a customer should buy it. An explainer video can easily catch someone’s attention as they are often short, under two minutes long. These can be placed on the company’s website to showcase a product or service, for example, and can make a web page more interactive and interesting, keeping the customer there for longer.

(Image Courtesy : Liquidproductions)